Ethera Business Appointed as Official Channel Partner of Sharjah Media City (SHAMS)

August 3, 2025 | Ethera Business News

UAE Business Setup | Global Expansion | Strategic Partnerships

Ethera Business has been officially appointed as a Channel Partner of Sharjah Media City (SHAMS), a leading free zone in the UAE renowned for its dynamic business environment and simplified company formation processes.

This strategic partnership marks a significant milestone for Ethera Business in its mission to assist entrepreneurs, exporters, and SMEs from Sri Lanka, the Maldives, and beyond to establish a strong foothold in the UAE market.

Unlocking UAE Market Entry for Global Entrepreneurs

Through this collaboration, Ethera Business will now offer its clients:

Direct access to SHAMS business licensing and setup services.
End-to-end guidance for company incorporation, bank account opening, and office solutions.
Exclusive consultation for creative, digital, and service-oriented business activities.
Streamlined support for cross-border trade facilitation between the UAE and South Asia.

As a SHAMS Channel Partner, Ethera Business is uniquely positioned to simplify the UAE market entry process, providing customized solutions to entrepreneurs aiming for regional and global expansion.

Ethera Business Founder & CEO, Ranga Goonawardena, stated:

“Our partnership with SHAMS aligns perfectly with Ethera Business’s vision of guiding businesses beyond borders. Together, we aim to empower SMEs and startups with the right tools, platforms, and networks to thrive in the UAE and beyond.”

About SHAMS

Sharjah Media City (SHAMS) is a progressive free zone in the UAE offering flexible licensing options, 100% foreign ownership, and a vibrant ecosystem for media, technology, consultancy, and trading businesses. Known for its entrepreneur-friendly approach, SHAMS has become a preferred destination for startups and global investors seeking a cost-effective business launchpad in the region.

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